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Meta 3-Layer Framework Maxime Jegat · Hoox Playbook · Free Meta Ads Performance · Q4 2025 Data 4.7x ROAS. The framework ...
The AI UGC TikTok Stack Maxime Jegat · Hoox Playbook · Free AI UGC Affiliate TikTok · April 2026 The stack that scales w...
Most DTC brands optimize their targeting, budget, and copy. Nobody audits their creative testing velocity — yet it's the #1 variable driving ROAS. This ...
How much ROAS are you losing every week?...
The average e-commerce CAC went from $55 to $78 between 2023 and 2026. Up 40% in 3 years. Most brands responded by increasing their ad budget — and their CAC ke...
In 2026, the AI video market breaks down into 4 distinct positions. Most e-commerce brands confuse HeyGen and Hoox because they "both make videos with avatars."...
La plupart des fondateurs e-commerce savent qu'ils devraient publier plus. Mais entre gérer les stocks, les campagnes pub et le service client, le contenu est l...
Most e-commerce founders know they should be publishing more. But between managing inventory, ad campaigns, and customer support, content is always last. This g...
Volume × Meta spend matrix for DTC e-commerce. 2026 benchmarks, calculation formula, production cost comparison. Direct, factual, actionable....
How your creative agency becomes an AI UGC orchestrator in 90 days — and grows gross margin from 30% to 80%....
The scroll lasts 1.7 seconds. Either your hook drives thumbstop above 25%, or your CPM collapses. Here are the 5 patterns dominating DTC feeds in 2026, with 50 ...
4 models. 4 axes. One decision tree to pick the right one. Print this page, keep it on your desk....
Spend × volume matrix and DTC benchmarks 2026. Built for agency founders and DTC operators spending $30K-$200K/month on Meta....
The complete matrix — quality × speed × cost × use case — for Sora 2, Kling 3.0, Veo 3.1 and Seedance 2.0. Picking the right model for the right job saves 40% o...
Decision tree + business model templates to pivot — Orchestrator AI Studio, Growth-Creative-as-a-Service, Vertical Specialist....
Want to scale a DTC creative agency without hiring 15 editors? Here's the exact workflow we deployed across 12 Hoox client agencies. Output: 50 ads/week per cli...
10 variables, 3 DTC scenarios, custom formula. In 15 minutes, you'll know exactly how much you're losing — or not — paying creators....
Mapping of 8 players, DTC adoption stats, and a 3-scenario agency pivot roadmap....
Complete script templates — Frustration→Relief, FOMO→Inclusion, Confusion→Clarity, Struggle→Transformation. 5 DTC examples per arc, 0-22s timing....
Script templates (Frustration→Relief / FOMO→Inclusion / Confusion→Clarity / Struggle→Transformation), real DTC examples, and the exact 0–22s timing....
Angle matrix, exact prompts, before/after metrics, reproducible Notion template....
With visual signs and correction prompts for each tell. The screenshot test 90% of creators skip....
How we killed our classic video agency in 90 days and 5x'd our margin — full process, sales scripts, objection handling....
The Notion template with 6 swappable variations, 10 pre-filled DTC products, and the protocol to generate 30 post-ready testimonials in one hour....
The exact framework top DTCs use to find winners before scaling. Anchor product: a DTC skincare cream. Adaptable to any product....
5 emotional patterns × 4 prompts = 20 copy-paste-ready core prompts. Plus 50 bonus prompts per DTC product. Plus the Hoox 4-min/video protocol. Print it. Tape i...
10 DTC categories × 5 copy-paste-ready prompts. Each prompt follows the prompt for imperfection rule: real setting, iPhone modifiers, negative prompts, role-dri...